Tuesday 22 September 2009

Coaching Success – Making personal development a key strategic priority


by Ben Renshaw, Co-Director of Success Intelligence

A key principle of Success Intelligence coaching is, ‘Some people go through life, whilst others grow through life’. The choice is yours. However, in today’s climate of unpredictable change, the difference between success and failure can lie in how you prioritise your own personal development.

Every organisation I work with, such as BAA, the world’s leading airport company, or Premier Foods, the UK’s largest food provider, is investing more time, energy and resource into developing their greatest asset – their people. The cynicism that used to accompany leadership and management development programs is a thing of the past. In fact the tide has turned so much that development is now seen as a competitive advantage, including having a personal coach.

So how do you prioritise your personal development when you’ve got an overflowing inbox, a multitude of deadlines and challenging customers to serve? Well, here are 3 ideas to support your learning and development:

1. Vision for success. John is director of retail for a leading high street brand. I was invited to coach him in taking his next step. When I asked John how he had reached his current position, he responded by saying, ‘long hours’. However, he recognised that this was not sustainable going forward as he had a young family, and a recent 360 feedback exercise had pointed to the fact that people were looking to him for greater imagination and creativity, not more graft. We started our coaching program with the question, ‘What is success in your work, life and relationships?’ John was flawed. He realised that although he had worked hard to be successful, he hadn’t worked out what real success was for him. Before you get busy doing lots of stuff, stop and work out what success is for you. Ask yourself, ‘What is my definition of success?’ ‘What difference do I want to make in my work, life and relationships?’ What is most important to me?’ What do I really enjoy?’

2. Commit to your priorities. Once you have greater clarity about success you can then focus on what will help you to be truly successful. One of the biggest blocks I hear from my clients is that they are unable to prioritise what's most important due to a lack of time. We forget that we cannot manage time, we manage priorities. As we know there are only 24 hours in a day, therefore your time has to be influenced by what’s going to be most valuable. I remember a lawyer telling me that the most challenging time in his life was weaning himself off his long hours (when you’re billing in 6 minute units this is really tough). His fellow partners thought he’d lost the plot when he took 2 weeks to step back from his practice and re-evaluate how he was going to work going forward. When he did come back he discovered a renewed passion and vitality for his work, he deepened his relationships with clients and colleagues and most importantly, his family got to know him again. Ask yourself, ‘What are my key priorities to help me be successful?’

3. Ask for support. I have just returned to work following the birth of my third child. After completing my first meeting with my team members at Success Intelligence, I realised that I could feel the heat was on with the amount of work I had in the pipeline and the increased challenges at home. I couldn’t just keep doing what I had been doing prior to this change. So I asked the team for help. Specifically I requested that they give me feedback about how they see me respond to pressure and how I can be more effective. The response blew me away. The team spontaneously reached out to me and offered me great insight that will make a big difference to how I perform going forward. My friend, Robert Holden created a great motto for our sister project on happiness (www.behappy.net) ‘If you are alive you need help’. Don’t be too proud to reach out to your family, friends and colleagues and ask them to give you the support that will support your success.

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